Customer Intelligence
is the process of gathering and analyzing information regarding customers; their details and their activities, in order to build deeper and more effective customer relationships and improve strategic decision making [wikipedia].
Intelliwell Informant
is a cloud service that supports a customized Customer Intelligence approach.
Practically any open webpage can be monitored and filtered exactly as the end user’s definitions. This enables timely and relevant information directly from original sources to the right decision maker.
Popular applications are
- creating unique customer insights
- eliminating information overload
- organizing end users manual information collection